Jan. 30th, 2013

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[personal profile] weber_dubois22
“As soon as we have something to show, we will.”



Ubisoft has “paused” the Prince of Persia franchise while it considers new ideas. In an interview with IGN, Ubisoft Montreal CEO Yannis Mallat confirmed that the series is currently taking a break, but explained that shouldn’t be taken as a bad sign.

“Brand management is a tricky thing,” Mallat told IGN. “It needs people's attention a lot. I think it is fair to say that, right now, Prince of Persia is being paused. But we said the same thing for some other brands that suddenly popped up because a team is willing to do it.”


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